Who We Are

As bright-eyed college students, our founders knew they were meant to make a positive impact in the world. After almost a decade of friendship and lots of growth along the way, they finally took the leap and founded Redefined with the vision of authentic representation of chronic illness creators in brand marketing to be the norm.

With Samantha’s personal journey of navigating the influencer marketing industry as a chronic illness creator and Nevena’s MBA background with experience in the healthcare, hospitality, non-profit, and education sectors, they’re here to redefine the connection between chronic illness creators and brands.